by Sara Lasseter | Feb 4, 2016 | Interior Design Tools
We are constantly bombarded with information – posters, tickers, screens, pamphlets, flyers, magazines, and ads. I was recently at an Amtrak station and took notice of all the information that was being displayed to all travelers. I was completely overwhelmed to...
by Sara Lasseter | Feb 3, 2016 | KSA Interiors
We started by “breaking the box” of our old red logo. The new logo incorporates an element of dimensionality – as interior designers we deal with space in three dimensions, not just planes. The way the graphic folds in on itself creates a visual frame that one can...
by Sara Lasseter | Jan 26, 2016 | Interior Design Tools
Wayfinding is a visual and physical system that guides us through a space. Navigating an unknown space creates stress and distances individuals from a sense of place. The better an interior environment draws people to their desired destination, the more opportunity...
